Evaluation

I chose this project over the others as i felt it would challenge my creative thinking more and i was right, i knew prior to this that for this brief work you had to have a good idea. I started the brief researching as much as possible so that i could get as much inspiration as possible, i had many ideas in which i brainstormed to get down on paper, i ended up going for the government one mainly because its a big issue at the moment. I started to struggle not on ideas but the target audience and how to target your audience part, i would come up with ideas on the government but then realised they weren't for everyone. I then thought of my bleeding text ideas and that these posters would be a peace campaign but that fell through due to the style, i then discovered how difficult typography was because i could think of ideas but i couldnt get the design i wanted.
      My ideas came across negative and depressing rather than bright and inspiring, my main focus was to get people to think and then when i thought of doing a quote of Bill Hicks i found the transition from depressing and negative to bright and inspiring. I had a lot of interest in this idea and during my time designing my outcomes i started to understand the beauty of typography more, the grid systems, the leading, hiracy and size became more beautiful compared to me just seeing letters in different positions before. I had liit time for the magazine idea but i felt that it would make the outcomes look better so i pushed myself to get it done in time and because of the mass amount of research i did prior that when it came to designing the spread, i could do it much easier to a more understanding of type.
     Overall i felt that the project came out strong, i went through a lot of ideas but im glad i have been faced with a brief where ive had a mind block of development and creativity because it shows me that i can get through it. If i was to do the project again i would plan my project out better and not leave some items (magazine) until late, i believe if i had planned better i could of really opened up this brief and done more for it e.g. advertising for the magazine, more quote posters etc.